2021 Virtual Annual Partner Meeting


Please note, this meeting has been postponed. We will update this page when we have set a new date. Stay tuned!


Order of Events – 10:00 am

Local and State Tourism Update and Rebound, Mary Robinson (Executive Director – LCCVB)

The Booming World of Outdoor Recreation, Nick and Andy Behling (Founders – MI Playground)

Keynote: Keeping You And Your Business Healthy, Kelli McMullen (Co-owner – The Space, The Fuel, and The Ride)

2021 Hospitality with Heart Awards
2021 Hospitality High School Star Scholarship Award
2021 Hospitality Cleary University Star Scholarship Award

Registration is required for a chance to win Heart of Michigan gift baskets, classes at The Space and The Ride, and gift cards to The Fuel.

Did your hospitality business go and beyond during the pandemic for our visitors and community? If so, email mary@lccvb.org your story to be nominated for the 2021 Hospitality with Heart Award. The winners will be awarded during the Annual Partner Meeting.


Kelli McMullen – The Space, The Fuel, The Ride

Kelli McMullen

Kelli McMullen lives in Brighton with her partner and three children where she co-owns the Space, the Fuel, and the Ride. She completed her 200 Hr Yoga Certification at Life Power Yoga and has immense gratitude for all who have inspired her along the way. She is currently enrolled in her 300-hour certification and will be focusing on Yoga Psychology. Kelli has a deep love for the practice of yoga and her classes are physically challenging and inspiring with her light-hearted sense of humor. She encourages deep self-awareness and self-love through focused breath, cardio HIIT, and strength-building movement, all designed to invigorate the body and calm the mind. The teaching movement allows her to share the best-kept secret that we already have all we need inside ourselves. Kelli is passionate about teaching people the value of health and nutrition as well as helping others discover the best version of themselves. Kelli has a degree from Purdue University and the University of Indianapolis in Movement/ Sports Science and Physical Therapy.

Andy and Nick Behling – MI Playground

MI Playground consists of Nick and Andy Behling, brothers raised in the Upper Peninsula of Michigan. They have dedicated their lives to exploring, documenting, creating, and sharing. Nick Behling, Co-Founder of MI Playground, is an adventurer, creator, and weird thought thinker. Nick starts every day asking, “What am I going to make today?” Fueled by coffee and a desire to create, Nick’s passion for content has led to endless unique experiences. Nick has 10 years of experience in creating content for the travel and resort industry and he uses his technical know-how and social media expertise to create powerful stories that breathe life into marketing. Andy Behling, Co-Founder of MI Playground, is an adventure-seeking, coffee-drinking, father of 2. Andy believes that success on social media is equal parts strategy and quality content. With 15 years of marketing experience, Andy joined thefacebook.com in 2004 and has had a passion for social media ever since.